Tech To The Future: Short Film Review

Tech To The Future: Short Film Review

Tech To The Future is a fascinating short factual film looking at new technologies that are coming onto the market that will enhance and thrill our everyday lives.

Tech To The Future is a 15 minutes and 33 second teaser short film. During the post screening Q&A, the director Sandro Monetti said the hope was to develop Tech To The Future into a television series that would focus on tech in different fields eg space, medicine etc.

Tech To The Future certainly touched on some very interesting technology that is being developed such as Aeromobil, a company that has created a flying car. However, the most fascinating was the technology that is already being used by Deepcake. It allows actors to licence the digital rights of their image to the company. In turn, the company can then use these images to make adverts and possibly films.

Given that Tech To The Future was only a short film, there wasn’t enough time to get into the ethics behind this. However, Bruce Willis is the first actor to licence his digital image. The company used an actor with the same physical measurements as Bruce and then created an advert.

It meant that Bruce Willis was paid for an advert without having to leave the comfort of his home. It will be interesting to see how this technology is used in the future.

Watch this space…

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